A conversational ad-creative agent that turns a product URL or an inspiration video into batches of editable 9:16 video ads for TikTok, Instagram Reels and YouTube Shorts.
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Summary
A B2B database of hundreds of millions of contacts plus the sequencing, dialling, and AI to work them.
Description
Apollo.io combines a large B2B contact database with the outbound tooling that acts on it, which is why it replaced a two-tool stack for a lot of sales teams.
The two halves
Data. Hundreds of millions of contacts and millions of companies, filterable by role, industry, headcount, technology used, and buying signals such as hiring and funding. Verified emails and phone numbers, with enrichment that keeps your CRM records from decaying.
Execution. Multi-step sequences across email, calls, and LinkedIn; a built-in dialler with local presence and recording; meeting scheduling; and deal tracking for teams that do not want a separate CRM.
The AI layer
Personalised email drafting from a prospect's profile and company news, lead scoring that ranks a list by likelihood to convert, and AI agents that research accounts and draft outreach. Call recording and analysis cover the conversation side.
Access
A genuinely usable free tier includes limited credits and sequencing, which is how most teams start. Paid plans scale by credits, sequence volume, and advanced features. Worth confirming your obligations under GDPR and similar regimes before running outbound at volume.
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